Young people are threatened... by the evil use of advertising techniques that stimulate the natural inclination to avoid hard work by promising the immediate satisfaction of every desire.
The most powerful element in advertising is the truth.
The truth is that our way of celebrating the Christmas season does spring from myriad cultures and sources from St. Nicholas to Coca-Cola advertising campaigns.
There's no one I trust in show business more than Sabrina Wind. She's my eyes and ears when I can't be there. She weighs in on everything from scripts to sets to advertising.
If its not done ethically advertising won't be trusted. If consumers don't trust it advertising is pointless.
In fact I argue that the future of advertising whatever the technology will be to associate each brand with one word. This is one word equity. It's the modern equivalent of having the best site on the high street except the location is in the mind.
But I think technology advertising will have to stop addressing how products are made and concentrate more on what a product will do for the consumer.
Advertising reflects the mores of society but it does not influence them.
I warn you against believing that advertising is a science.
The dark comedies tend to be in a non-releasable area. There can be romantic comedies. There can be dramas. But there's no 'dark comedy' inbox for the advertising.
The engine of ancient society was religion but the engine of contemporary society as I see it is advertising.
My wife Jill and I have an incredibly close working relationship and an incredibly happy married one. We met through work. I was the world's worst advertising copywriter. She had the misfortune to be my account director so from the very start she was my boss and she still is.
The relationship between a manufacturer and his advertising agency is almost as intimate as the relationship between a patient and his doctor. Make sure that you can life happily with your prospective client before you accept his account.
The force of the advertising word and image dwarfs the power of other literature in the 20th century.
We are a consumer company and our success is directly linked to our users trusting us. Therefore we have the same incentive as the user: they want to see relevant advertising so their experience of Google is positive and we want to deliver it.
The trouble with us in America isn't that the poetry of life has turned to prose but that it has turned to advertising copy.
Nothing except the mint can make money without advertising.
I know that campaigns can seem small and even silly. Trivial things become big distractions. Serious issues become sound bites. And the truth gets buried under an avalanche of money and advertising. If you're sick of hearing me approve this message believe me - so am I.
If advertisers spent the same amount of money on improving their products as they do on advertising then they wouldn't have to advertise them.
Let advertisers spend the same amount of money improving their product that they do on advertising and they wouldn't have to advertise it.
Marriage is a good deal like a circus: there is not as much in it as is represented in the advertising.
It is not unprofessional to give free legal advice but advertising that the first visit will be free is a bit like a fox telling chickens he will not bite them until they cross the threshold of the hen house.
Advertising is legalized lying.
Yahoo! is the only company with both scale and leadership in branded and search advertising.